Thanks to the generous support of our corporate partners, we motivate our participants to raise more dollars per participant than any other run in Canada. The result is a highly effective event where small, local charities take home 100% of funds raised.
Over the Rainbow was started in 1975 with a dream to help service the clothing needs of Toronto’s premium-seeking shoppers. Over the past 35 years, the store has won the hearts of loyal customers, offering the most attentive and knowledgeable service in the city. Over the Rainbow has cultivated a reputation for being the country’s largest independent “denim emporium“, carrying over 30+ brands and enough styles for any fit, shade and style. Over the Rainbow also boasts a wide selection of the hottest denim-friendly products every season. Amazing outfits that go hand-in-hand with our immense denim variety.